Effervescence: Selected examples of creative marketing by the Coca-Cola Company and Anheuser-Busch when brand management was introduced: Brandon, Robert: 9798638417758: Amazon.com: Books
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Secret Formula: The Inside Story of How Coca-Cola Became the Best-Known Brand in the World: Allen, Frederick: 9781504019859: Amazon.com: Books
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Secret Formula: How Brilliant Marketing and Relentless Salesmanship Made Coca-Cola the Best-Known Product in the World: Allen, Frederick L.: 9780887307515: Amazon.com: Books
VMLY&R COMMERCE & EssenceMediacom: The Coca-Cola Company's I See Coke | WPP
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Coca-Cola Advertisements - Marketing the American Icon 1931-1965: Harry Ilaria: 9781936735235: Amazon.com: Books
Amazon.com: Coca Cola Life Branding. Marketing Mix (German Edition): 9783668742703: Anonym: Books
Coca-Cola Exec Explains the Brand's Hollywood Push and Films for Amazon
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Coca-Cola's Marketing Strategy: An Analysis of Price, Product and Communication: Anders, Julia: 9783656495277: Amazon.com: Books
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Coca-Cola's Marketing Strategy: An Analysis of Price, Product and Communication - Kindle edition by Anders, Julia. Reference Kindle eBooks @ Amazon.com.
Revealed, the story of the Coca-Cola logo – Logo Histories
